Motivated tourists: Gastronomy image and its implications for destination managers




Destination Image, Destination Management, Motivation theory


The purpose of this theoretical paper is to provide the reader with a better understanding of the phenomenon by investigating the major relevance that gastronomy image has in the field of tourism destination management. The author makes use of the insights that can be obtained from the theory of motivation to provide direction for their subsequent investigation. Through its findings, the study sheds light on the numerous ways in which gastronomy influences the allure of locales, the degree of contentment that tourists have, and the entire experience that they have while they are on vacation. The purpose of this article is to investigate the ways in which gastronomy image have an impact on the choices that tourists make, as well as the activities that they engage in and the choices that they make. This paper draws conclusions based on previous research and conceptual frameworks that have been previously established.


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Author Biography

Gökhan Onat, Recep Tayyip Erdoğan University

He completed his undergraduate education at Nevşehir Hacı Bektaş Veli University, Department of Tourism Management. He prepared his Ph.D thesis titled " The Mediator Role Of Customer Satisfaction In The Effect Of Gastronomy Image On Behavioral Intention" at Nevsehir Hacı Bektaş Veli University in 2022 and earned the title of Doctor. He started to work as Research Assistant at Recep Tayyip Erdoğan University Ardeşen Tourism Faculty in 2019 and as of 2023, he has been working as Assis. Prof. at Ardeşen Tourism Faculty/ Department of Gastronomy and Culinary Arts.

His reserch interest areas: Gastronomy Image, Geographically Indicated Products, Quantitative Research Methods.



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How to Cite

Onat, G. (2023). Motivated tourists: Gastronomy image and its implications for destination managers. Tourist Destination, 1(1), 33–39.



Theoretical paper